Guy Primus is co-founder and Chief Executive Officer of The Virtual Reality Company (VRC), a company whose mission is to become the world leader in the production and distribution of premium, story-driven Virtual Reality content.

Before co-founding VRC, Guy served as Chief Operating Officer at Overbrook Entertainment, director of digital media at Starbucks Entertainment, group product marketing manager at Microsoft, and as vice president of strategy & planning for Blue Flame, the marketing and advertising agency founded by Sean “Diddy” Combs.

Guy is chairman emeritus of the advisory board of Georgia Tech’s top-ranked School of Industrial and Systems Engineering and is a member of the Georgia Tech Advisory Board. He is also a voting member of the Academy of Television Arts and Sciences.

Guy earned his bachelor’s and master’s degrees in industrial engineering from Georgia Tech and his MBA from Harvard Business School. Guy, his wife, Heather, their son, Grant, and their daughter, Clarke, reside in the Beachwood Canyon area of Los Angeles.